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Brisbane City Centre Transformative Projects – Albert Street_____

Tract Consultants - Brisbane City Centre Transformative Projects - Albert Street Concept

Brisbane City Centre Transformative Projects – Albert Street

Led by Julie Hardie and visualised by Jamie Hopwood, Tract developed ​a heroic look and feel snapshot for Brisbane City's Albert Street.

As the key park (Roma Street) to park (Botanic Gardens) CBD link, Albert Street is currently a 9 to 5 scene. Responding to the ubiquitous client desire for "activation" Tract proposed a series of strategic interventions targeting incremental catalytic improvements to enliven, enrich and activate the streetscape beyond the traditional 9 to 5.
Through restricted one way vehicle movement, scheduled service access and pop-up activities combined with ground and first floor use shifts to more engaging trade it is visioned that Albert Street 2035 will be an entertaining slow journey.

Tracking exceptionally well Tract's Albert Street Idea for the Ideas Fiesta is substantially leading our competitors amongst the general public as measured by BCC social media.
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